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Targeted Outbound Prospecting with Direct Mail and Email Campaigns
Online marketing and social media may have captured the attention of marketers these days, but when you need results – immediate and measurable results – nothing beats direct mail and email marketing.
Let us show you how you can use targeted direct mail and email for lead generation, lead nurturing, survey prospecting, brand building and fundraising.
Learn more by scheduling a FREE Strategy Session.
|“I’ve known Bob McCarthy professionally for over 25 years. He first helped us develop a B-to-B direct mail lead generation program for our software business. “Within 90 days, Bob developed lead programs and internal scripts that allowed us to move from an expensive direct field model to a lower cost inside sales team approach.
“Our revenues increased while our costs went down.”
Chuck Page, COO
We also offer these other Lead Generation tactics
Leads can be generated in many ways. We like direct mail and email because you can pre-qualify your target prospects before you invest in your promotion. But we can help you with these tactics as well.
||Print Advertising||Self-Editing Websites|
|Put yourself in position to get “found” when people are searching for businesses like yours. More …||Turn your print ads into direct response ads and start watching the leads come in. More …||Take control of your own website on the self-editing WordPress platform.
Then stay in touch with our Lead Nurturing follow-up programs
You’ve put the time and money into generating those leads. Don’t let them fall through the cracks. Protect your investment with these lead nurturing follow-up programs.
Create a series of emails that go out to your new leads on a pre-arranged schedule. Set it up once and stay in touch over several weeks or months.
Build your reputation as a leading authority in your field and stay in touch with an informative, helpful email newsletter.
As new visitors come to your website, don’t let them forget you after they leave. Use remarketing to push online banner advertising to all of your past website visitors.
From our Blog …