Viewpoints

Marketing Resources

Case Studies

Read about some of our success stories

1. EXECUTIVE RECRUITMENT
Personnel firm uses direct mail and advertising to find and qualify future contractors
2. FINANCIAL LEAD MANAGEMENT
Money management firm uses letter/brochures to qualify and maintain contact with prospects
3. SOFTWARE LEAD GENERATION
Financial software firm fills the pipeline and keeps sales staff busy with qualified leads
4. INDUSTRIAL SALES SURVEYS
Temperature control manufacturer generates leads and builds a customer profile with questionnaires
5. EDUCATIONAL FUND-RAISING
Non-profit educational program uses direct mail to kick off inaugural fund-raising campaign