Business-to-Business (B2B) copywriting … when results matter

[break]Let me help you with your direct mail, email, website, landing pages, brochures, product sheets, print ads, online ads, white papers, case studies, surveys, press releases … and so much more.

IF YOU’RE LOOKING FOR B2B COPYWRITING HELP, I’M YOUR GUY.

Bob McCarthyHi, I’m Bob McCarthy.  I’ve been writing B2B copy since 1980. 

Whether it’s with direct mail, email, advertising or your website, my copy is all written with your sales process in mind. 

My goal is always to help you create a complete “closed loop” sales lead machine with copy that supports lead generation, lead qualification and lead nurturing.

Let’s get acquainted.

Call me at 508-473-8643. 

Or fill out the form to the right and get a copy of my:

  • Copywriting Fee Schedule
  • FREE Report: Step by Step Lead Generation & Lead Nurturing

In the meantime, check out my:

CASE STUDIES

PORTFOLIO

ARTICLES

SALES LEAD PROGRAMS 

ONE-ON-ONE COACHING PROGRAM

LET’S GET ACQUAINTED.  DOWNLOAD MY INFO PACKET.   

Please complete this form to download my Copywriting Fee Schedule and my FREE report, Step by Step Lead Generation & Lead Nurturing. 

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Creative design too

While some clients hire us for copywriting only, most also take advantage of our creative design services.  For mailers that require skilled design, we highly recommend it.

If needed, we can also help you with mailing list research and acquisition, printing, personalization and mailing services.

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Landing pages and follow-up

For most direct mail campaigns these days, we are using so-called landing pages (and personalized landing pages or PURLs) to capture the responses.  We can set these up for you if needed.

We can also create a series of follow-up emails for you to ensure that all of your leads receive consistent lead nurturing and follow-up.  In fact, we have an entire program designed to put those emails on auto-pilot.

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Let’s get started

If you are interested in working with me, let’s set up a time to talk.  Tell me about your project or your objective, and I’ll give you my thoughts.  Call me at 508-473-8643 or send me an email at bob@mccarthyandking.com