Direct Marketing Tutorials
McCarthy & King Marketing offers educational direct marketing tutorials covering direct marketing, email and lead generation topics.
Click on the topic that interests you.
- How to find mailing lists
- How to create a direct mail offer
- How to select a direct mail format
- What is a good response rate?
- Direct mail budgets: What does direct mail cost?
- Which works better – a letter mailer or self-mailer?
- Direct mail schedules – how long does a campaign take?
- What is the best postage rate for direct mail?
Learn more about our lead generation and direct marketing services
McCarthy & King Marketing’s lead generation and direct marketing specialists are available to work with you on a wide range of projects. Contact Bob McCarthy at 508-473-8643 or firstname.lastname@example.org