Pricing

Flexible Pricing to Match your Needs

 
In case you’re wondering … we offer a variety of pricing options depending on the types of services you require.

Well-defined assignments that have a clear beginning and end are estimated on a project basis.

Assignments that involve multiple projects or tasks, and that are implemented over an extended period, are structured for monthly pricing.

 
 

Typical Assignments

Single Campaigns – these are full-service campaigns that may include any combination of direct mail, email, advertising and website marketing.  Project pricing based on complexity of campaign.

Ongoing Programs – these are multiple marketing campaigns and tactics that are implemented over time.  Monthly pricing based on level of service required.  Three-month minimum contracts.

Copy and Creative – these are individual project assignments – either copy only or copy and design.  Project pricing based on scope and complexity of assignment.

Consulting Projects – all things direct response.  Project pricing based on scope and complexity of assignment.

Monthly Coaching – for do-it-yourselfers who want guidance – Monthly pricing $475 per month (3 month contract)

One-Time Consulting Call – 60-minute conference call (includes prep time) – one-time charge of $295

 

 

Project Pricing

Projects are estimated in advance and billed at intervals during the process.  We can provide project pricing for the following work:

  • Direct mail creative and campaigns
  • Email creative and campaigns
  • Print advertising creative and campaigns
  • Online advertising creative and campaigns
  • New websites
  • Revised and enhanced websites
  • Drip email sequences
  • Lead magnets (white papers, ebooks, reports, guides)
  • Landing pages and thank you pages
  • Company and product brochures
  • Sales letters (for mail or email)

For an estimate, please call Bob McCarthy at 508-473-8643 or bob@mccarthyandking.com