Construction

Contractor Marketing – Pricing

Every contractor  business is unique in its marketing needs and capabilities.

We understand that … and so, have tried to provide you with flexibility in how you use our services.

We offer our marketing services in three parts –

  1. Marketing Advisor Services – our Foundational Services
  2. Marketing Campaigns – choose one or more from our list
  3. Lead Nurturing Emails – stay in touch with all your leads using pre-scheduled emails

For a more detailed overview of these services, click here.

Part 1 – Marketing Advisor Services

  • Strategic planning/ website & marketing consulting services
  • Two 60-minute Zoom meetings per month
  • Unlimited calls and emails
  • Response Tracking Services
  • Call-to-Action (CTA) strategy
  • Monitor website activity through Google Analytics
  • Set up and link social media accounts
  • Google My Business/Google Maps optimization
  • Retargeting Ads on Google & Facebook

FEE:  $600 per month – this is foundational.  Parts 2 and 3 are only available with Part 1

Part 2 – Marketing Campaigns (choose one or more)

  • Google Search Ads – $350/month for 4 months, then $250/month – plus PPC costs
  • Google Banner Ads – $250/month for 4 months, then $150/month – plus PPC costs
  • Facebook Ads – $350/month for 4 months, then $250/month – plus PPC costs
  • Direct Mail – $350/month for 4 months, then $250/month – plus mailing costs
  • Print Ads – $350/month for 4 months, then $250/month – plus media costs
  • Google Reviews (add-on to Google Maps) – $250/month for 4 months, then $150/month
  • Social Media Posting – $350/month for 4 months, then $250/month
  • Lead Magnet – $250/month for 4 months, then $150/month – after 12 months, it is free
  • Sales Materials – quoted
  • New Website, Redesign or Expansion – quoted
  • Video Projects – quote

Please note reduction of monthly fee after 4 months requires uninterrupted service.  If you choose to terminate a campaign and then come back, you will return to the original fee.

  • PPC refers to Pay-Per-Click costs that are charged by Google and Facebook.
  • Mailing costs include mailing list rental, mailer design/printing, addressing, mailing and postage costs.
  • Media costs refer to ad placement costs in print media.

Part 3 – Lead Nurturing Emails

FEE:  $250 per month plus email service costs (we use Constant Contact)

Plus, these one-time costs to create your emails

  • Welcome & Introductory emails – 4 emails @ $75 each
  • Repeatable marketing emails – 4-8 emails @ $150 each
  • Holiday emails – $50 each – select up to 12 holidays
  • Seasonal promotional emails @ $100 each
  • On-Demand emails – $250 each – when needed

Let's schedule a Strategy Session

Would you like to see how this program could work for you?

Then let's schedule a one-to-one Strategy Session. This would be a 60-minute Zoom meeting or phone call (if you prefer) where I will walk you through our program and answer your questions.

There's no obligation involved.  Just a chance for us to get acquainted ... and for you to learn about our program.

Click here to schedule your 60-minute Strategy Session.

If you'd prefer a shorter, introductory call, use the link at the top of the page.

Schedule a Call

Related Links

Google My Business
Google Search Ads
Google Banner Ads
Facebook Ads
Direct Mail
New Homeowner Direct Mail
Print Ads
Retargeting Ads
Google Reviews
Lead Magnets
Sales Materials
Websites
Video Projects
Lead Nurturing Emails