Marketing campaigns & creative for direct mail, email and web
McCarthy & King Marketing creates and implements integrated marketing campaigns to help clients generate more leads, higher conversions and a steady flow of new customers.
At the same time though, we need to be careful not to abandon those traditional activities that have worked so well in the past and continue to work today.
The key is to develop a balance of online and offline marketing – and to use results-based marketing to help you assess exactly how each tactic is performing.
We offer an integrated marketing solution – complete marketing campaigns and creative services that combine traditional offline marketing with the latest in online marketing.
Direct Mail Marketing
- lead generation (prospecting)
- order generation (direct selling)
- education marketing/enrollment
- membership/subscription selling
- retail/restaurant traffic building
- non-profit fundraising
- lead generation
- lead nurturing
- membership/subscription renewals
- retail/restaurant customer loyalty
- donor renewals
- marketing surveys
Web Development & Online Marketing
We can help you with:
- website creation/overhauls/tweaking
- landing page development
- blog setup and development
- content marketing planning and creation
- search engine optimization
- pay per click advertising
- social media integration
Copywriting & Creative Services
- direct response creative (direct mail, email)
- digital creative (websites, SEO copywriting, online advertising)
- print creative (print ads, collateral)
- content creative (white papers, reports, how-to tips)
Direct Conversations is our coaching program that gives small business owners and marketers access to our experience on a limited and affordable basis. Through one-on-one coaching calls, we can advise you a variety of topics including direct marketing, email marketing, lead generation, online marketing and copy/creative.