Hire Our Copy & Creative Team for Your Next Project
Need help with a new marketing project – a new direct mail package, a new email sequence, some new web pages or sales collateral?
We offer our Copywriting and Creative Services on a project-by-project basis. (If you prefer, we also offer full-service campaigns for Direct Mail and Lead Generation.) Depending on your project, our Copy/Creative services include creative concepts, message development, offer strategy, direct response copywriting, content writing, graphic design, web development and video editing. Our scope of work will vary with each type of project – and will be spelled out when we prepare your estimate.
See our project types below and then click on Request a Quote to start a conversation about your next project.
Lead magnets are downloadable guides, whitepapers, ebooks, checklists and cheat sheets that are used to incentivize response and conversions. We can help you plan, organize, create and produce a lead magnet for your business.
Pricing will vary by the type and length of the lead magnet as well as the complexity of the content. As needed, we would collaborate with your subject matter experts.
- Long-Form Guides & Reports
- Short-Form Cheat Sheets & Checklists
- White Papers
While most of our direct mail work involves a complete campaign, you can access our direct mail creative services without the campaign. But you should know this more than just a copy and design exercise. When we work with any client on direct mail, we will consult with you on your offer, response channels and your chosen direct mail format. We can develop all types of mailer formats:
- Postcards & Double Postcards
- Letter Packages & Expanded Letter Packages
- Self-Mailer Brochures & Booklets
- Sales Letter Sequences
- Survey Mailers
- EDDM Mailers
- Fundraising Mailers
Email has emerged as the single most powerful marketing channel around. It’s fast, targeted and cheap. Sure it has its disadvantages too – like flooded in-boxes and the delete key, but that shouldn’t dampen your enthusiasm. We can help you with your email on two levels – with creative services only or with creative services plus the email service platform
- Drip Email Sequences
- Evergreen Email
- Email Newsletters
- Cold Email Sequences
- Cold Email Surveys
If you’re looking for a path to digital advertising, Google is the place to start. Google is the leader in every category of online advertising. From Search to Display to Retargeting, we provide full service campaigns – from set up and ad creation to ongoing monitoring, testing and supervision. Our campaigns are also integrated with other elements such as lead magnets and landing pages.
- Google Search Campaigns
- Google Display Campaigns
- Google Retargeting Campaigns
Your website traffic will ultimately be determined by the content you create – the type of content, the amount of content and the quality of content. We can help you create that content in a variety of forms;
- Case Studies
- Long-Form Application Pages
- Long-Form Industry Pages
- Expert Interviews
- Customer Interviews
- How We Did It Interviews
- Video Content
Landing pages provide a focused destination for your prospects who want to respond to your promotions. Rather than sending prospects to your home page (which is not typically designed for lead capture), send them to a dedicated landing page and you’ll see more conversions. Landing pages can be used to serve multiple purposes – as a lead capture form, as a thank you and download page and as sales page.
- Lead Capture Pages
- Thank You/Download Pages
- Sales Pages
While the use of educational content has grown in recent years, there’s still a need for straight-forward sales materials – product sheets, sales sheets, application sheets, pricing schedules, testimonial sheets, how-it-works sheets and more. Sales collateral can be developed as pdfs for online distribution or in print for trade shows, mail and in-person distribution.
- Product Sheets
- Sales Sheets
- Information Kits
- Testimonial Sheets
- Price Schedules
Websites have become the centerpiece of every business. It’s where newcomers will go to learn about you before they connect with you in person. How you present yourself is an important “first impression” opportunity. At the same time, getting people to find you and your website is another matter requiring a mix of content and SEO. We offer a range of website services – from complete site develop to single page creations and revisions.
- Page Creation, Modifications & Optimization
- Message Reorganization
- Lead Conversion Strategies
- New & Overhauled Websites
- Ongoing Website Editing & Managing