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Direct Mail Formats: A Strategic Approach to Format Selection

Direct Mail Formats: A Strategic Approach to Format Selection

McCarthy & King Marketing, Inc.

From our blog…

  • A High-Wire Act for Today’s Marketers
  • Is it content – or just copy?
  • How you can – and why you should – use your website to teach
  • How to Generate Qualified Leads with Lead Surveys
  • Gaps in your Email Schedule – and how to avoid them
  • The Dizzying World of Letter Mail

508.473.8643  |  bob@mccarthyandking.com

Request a FREE 60-minute Marketing Strategy Session

Reports ...

Generating Sales Leads: 8 Steps to Building a Sales Lead System
Making Snail Mail Work: 13 Lessons in Direct Mail Strategy

Tutorials ...

Letter Mailers vs. Self-Mailers
Understanding Response Rates

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