Reach your best prospects with personalized, results-oriented direct marketing
McCarthy & King Marketing creates and produces complete direct mail marketing programs to generate measureable response and qualified sales leads.
Direct Marketing Lead Generation
Discover the power of one-to-one direct response.
Let us show you how to produce a consistent and predictable flow of qualified sales leads every week, every month or every quarter.
Find out how direct mail marketing continues to deliver real measureable results that can be adjusted and improved over time.
Options for direct mail marketing
Our full-service direct marketing program does everything for you – but works with you every step of the way.
|Mailing Lists||We help you research, acquire and evaluate all types of outside mailing lists as well as work with you to build your own Houst List.|
|Offers||We help you develop an offer that delivers the right combination of lead quantity and lead quality.|
|Formats||We work with all direct mail formats – from letter packages to self-mailers to postcards.|
|Creative||Our copy and design team will work with you to develop a direct mail package that generates response and fits your corporate image.|
|Personalization||We offer a full range of personalization options – from simple envelope addressing to full variable data printing (VDP).|
|Response Channels||We give you the option to include all forms of response including landing pages, PURLs and QR Codes.|
|Printing & Mailing||We supervise your entire production process including printing, list processing, addressing and post office delivery.|
|Postage||We help you decide what postage is right for you – and then we will help you take advantage of all available discounts.|
|Response Analysis||In the end, we help you track response and measure the results of your program. Our analysis looks beyond the simple response rate to also include your qualified response rates and cost per response.|
Learn more about our Direct Mail Lead Generation services
If you’d like to learn more about our Direct Mail Lead Generation services, call Bob McCarthy at 508-473-8643 or firstname.lastname@example.org. In the meantime, check out these resources:
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