Direct Marketing and Lead Generation for High Tech Companies
McCarthy & King Marketing is a Boston (Massachusetts) area direct marketing agency specializing in direct marketing and lead generation programs for the high tech industry.
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High Tech Marketing Solutions
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Direct Marketing Lead Generation
- Mailing List Selection
- Offer Development
- Creative
- Format Selection
- Print, mail and response handling
- Measurement and adjustment
Email Lead Nurturing
- Lead capture and qualification
- Auto-responder emails
- Solo email blasts
- Email newsletters
Marketing Surveys
- Prospecting surveys
- Market research surveys
- Lead qualification surveys
- Customer satisfaction surveys
Landing Pages and PURLs
- Lead capture
- Lead qualification
- Direct order sales pages
- Lead tracking and measurement
MarComm Creative Services
- Brochures
- Booklets
- White papers
- Sell Sheets
- Press Kits
- Annual Reports
- Case Studies
- Interviews & Testimonials
High Tech Clients
- Thomson Financial Software Solutions
- Digital Equipment Corporation
- SunGard Financial Services
- Alpha Software
- Lotus Development Corporation
- MAK Technologies
- SunMicrosystems/SunSelect
- Sitara Networks, Inc.
- PC DOCS/Fulcrum
- Syncra Software
- Winchester Systems
- Applied Analysis, Incorporated
- Demantra
Not listed here are companies we worked for as subcontractors to agencies.
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To learn more, call Bob McCarthy at 508-473-8643.