Work with Us
Below is a brief description of our various working relationships. We offer both Full-Service and Solo-Service engagements.
Full-Service Marketing Engagements
We work with small/medium-sized businesses in support of their sales and marketing efforts. Our services are designed to fit in with your current sales & marketing infrastructure and to use whatever internal resources may be in place. We are experienced with both online and offline marketing.
We work with you and your team to:
- Define and implement a consistent and supportive sales process.
- Improve the presentation and performance of your website.
- Develop a process for creating dedicated landing pages and sales pages.
- Generate a steady flow of sales leads through outbound direct mail, phone or email.
- Establish a global SEO presence for your central services and related topics.
- Create a new content plan and calendar for identified keyword phrases.
- Write, design and produce new content (quoted separately).
- Leverage your content on appropriate social media platforms.
- Establish a local SEO presence for your local market areas on Google Maps (if applicable).
- Develop lead nurturing email strategies and sequences.
- Plan and execute online advertising campaigns as needed.
- Supervise special projects such as video creation and webinar creation.
- Track responses by source and provide cost-per-lead and cost-per-sales analysis.
This is a month-to-month relationship.
Solo-Service Marketing Engagements
These are standalone services that may overlap from time to time. These services may be quoted on a monthly or project basis.
Website Services
- New & Redesigned Websites
- Expanded Websites
- Website/SEO Optimization
- Website Conversion Strategies
- Website Editing, Updating & Managing
Email Lead Nurturing
- Drip Email Sequences
- Triggered Action Emails
- Sales Funnels Emails
- Evergreen Branded Emails
- Holiday Greeting Emails
- On-Demand Emails
- Email Newsletters
Pay-Per-Click Campaigns
- Google Search Ads
- Google Display Ads
- Facebook Ads
- Retargeting Ads
Local SEO/Google Maps
- Listing Management
- Customer Reviews
- Content Creation
- Link Building
Global SEO
- Keyword Planning
- Traffic Content
- Conversion Content
- Link Building
Direct Mail
- Solo Campaigns
- Multi-Touch Campaigns
- Weekly/Monthly Mailings
- Digital Direct Mail
Schedule a Call
To discuss your needs or to request a quote, click here to schedule a phone call. Or send an email to bob@mccarthyandking.com.
