Work with Us

Below is a brief description of our various working relationships. We offer both Full-Service and Solo-Service engagements.

 

Full-Service Marketing Engagements

We work with small/medium-sized businesses in support of their sales and marketing efforts. Our services are designed to fit in with your current sales & marketing infrastructure and to use whatever internal resources may be in place. We are experienced with both online and offline marketing. 

We work with you and your team to:

  • Define and implement a consistent and supportive sales process.
  • Improve the presentation and performance of your website.
  • Develop a process for creating dedicated landing pages and sales pages.
  • Generate a steady flow of sales leads through outbound direct mail, phone or email.
  • Establish a global SEO presence for your central services and related topics.
  • Create a new content plan and calendar for identified keyword phrases.
  • Write, design and produce new content (quoted separately).
  • Leverage your content on appropriate social media platforms.
  • Establish a local SEO presence for your local market areas on Google Maps (if applicable).
  • Develop lead nurturing email strategies and sequences.
  • Plan and execute online advertising campaigns as needed.
  • Supervise special projects such as video creation and webinar creation.
  • Track responses by source and provide cost-per-lead and cost-per-sales analysis.

This is a month-to-month relationship.

Solo-Service Marketing Engagements

These are standalone services that may overlap from time to time.  These services may be quoted on a monthly or project basis.

 

Website Services

  • New & Redesigned Websites
  • Expanded Websites
  • Website/SEO Optimization
  • Website Conversion Strategies
  • Website Editing, Updating & Managing

Email Lead Nurturing

  • Drip Email Sequences
  • Triggered Action Emails
  • Sales Funnels Emails
  • Evergreen Branded Emails
  • Holiday Greeting Emails
  • On-Demand Emails
  • Email Newsletters

Pay-Per-Click Campaigns

  • Google Search Ads
  • Google Display Ads
  • Facebook Ads
  • Retargeting Ads

Local SEO/Google Maps

  • Listing Management
  • Customer Reviews
  • Content Creation
  • Link Building

Global SEO

  • Keyword Planning
  • Traffic Content
  • Conversion Content
  • Link Building

Direct Mail

  • Solo Campaigns
  • Multi-Touch Campaigns
  • Weekly/Monthly Mailings
  • Digital Direct Mail

Schedule a Call

To discuss your needs or to request a quote, click here to schedule a phone call.  Or send an email to bob@mccarthyandking.com.