Looking for a copywriter?
Then let’s get acquainted. But first …
Freelance Copywriting Information Kit & Price Guide
Expert copywriting for direct mail, email, advertising and the web
Could you use copywriter on your team?
Even if you like to do your own writing, projects are piling up on your desk right now – web pages, blog posts, sales letters, product sheets, emails, direct mail, ads, white papers, case studies and more. Who’s going to write it all? I’d like to help. My name is Bob McCarthy. I am a marketing copywriter with more than 30 years of experience helping people like you. For most of that time, I wrote traditional marketing promotions – direct mail, ads, brochures, etc.
Today of course, it’s a new world and I have expanded my services to include online copywriting services – for websites, blogs, online ads, PPC and email.
Whether you’re a small business owner, corporate marketing manager or ad agency creative director, I can help. Let’s see how we can work together.
Now, let me try to answer some of your questions …
Do you specialize in an industry?
Sometimes I wish I did because it would be a lot easier … but a lot less interesting.
No, the truth is I work in every industry (or so it seems). I like the variety. I like being able to mix it up and move from one project to another.
To be sure, knowing an industry has its advantages – especially in technical or advanced knowledge fields. That’s why I often tap into the expertise of your subject matter specialists.
It’s important for me to not only understand your product or service, but also to write text that is commonly used in your industry. This is not always easy, but it’s a high priority for me.
Do you handle small jobs?
Sure, why not? Small jobs often turn into larger jobs. Or at the very least, more jobs.
It’s all work – and I get paid for all of it.
I have never turned down jobs because they were too small.
I sometimes lose jobs because my estimates exceed the budget. But that happens with big and small jobs alike.