This coming Monday, March 3,  I will be speaking at the New England Direct Marketing Association’s (NEDMA) annual Direct Marketing Innovations Symposium at the Microsoft Iconic Center in Kendall Square, Cambridge, MA.

My 60-minute presentation – The Power of One-to-One:  How to combine direct mail, email and telemarketing in the B2B sales process – will be one of 11 presentations during this all-day conference.

Here’s a link to the full agenda.

If you are interested in attending, I have a special “guest pass” rate that I can extend to you. If you go to this  special registration page, you can attend at the special rate of $50 instead of the regular price of $119.

To qualify for this “guest pass” rate, you must  register by Thursday, Feb. 27.

I hope you can join me.  If you do attend, please come up and say hello.


Bob McCarthy is a direct marketing and online copywriter, creative director and consultant.

Download his Freelance Copywriting Information Kit.

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About Bob McCarthy

Bob McCarthy is a direct response consultant and copywriter with a focus on direct mail, email and digital marketing. Bob works with B2B, B2C and Non-Profit clients. You can download his free ebook, "Making Snail Mail Work: 13 Lessons in Direct Mail Strategy."